E-Commerce
AI-Powered Search Relevance Solution
Improving Online Shopping by Making Search Results More Accurate with Search Query Annotation
What is eCommerce Search Relevance?
A seamless search experience is a necessity today when your shoppers expect to find exactly what they are looking for in minimal steps. To ensure this, eCommerce organizations must implement search relevance, which improves the ability of your search engine to understand the true intent behind customer queries.
Did you know that nearly 7 out of 10 shoppers won’t come back to a website if they have a bad search experience there?
eCommerce search query optimization also includes understanding user intent and focusing on multi-modal search queries relevant to the product and brand. eCommerce marketing experts also consider semantic search and learn from past user behavior to build optimization campaigns.
At Shaip, we improve your eCommerce through data labeling techniques, annotating text and images with a rich array of attributes, leading to superior search accuracy and increased sales.
eCommerce Solutions We Provide
Customers today don’t just use keywords to search for products; they express their needs and aspirations through nuanced communication. Shaip utilizes natural language processing to interpret these subtle hints and cues with assistive cutting-edge technologies to unlock the true potential of your search engine
Natural Language Processing
Our experts go beyond simple keyword matching, empowering your search engine to understand the user and search intent behind every query. As a leading NLP expert organization, we specialize in advanced data-annotation services customized to improve your eCommerce search queries. We provide the highest level of data labeling solutions, ensuring precision results with text and audio annotation.
We can build a system where, upon searching for “Summer dress for the beach,” your customers will get smart results, including products for summer dresses, sandals, and sunglasses. Without NLP integration, the visitors will receive results containing the word “Summer.”
Data Annotation
Search relevance is highly dependent on your understanding of the customers. At Shaip, we help you know your customers through meticulous data labeling to improve your search optimization solutions.
Harnessing the power of effective data labeling, we optimize the search engine to furnish the most relevant products to your customer’s queries, reducing frustration and browsing time and leading to a more enjoyable shopping experience.
Use Cases of Data Annotation in E-commerce
Accurate data annotation is crucial for delivering memorable customer experiences. Detailed data annotation provides the required information they need to make the right decision. Shaip’s data annotation services pave the way for a seamless shopping experience, allowing customers to find relevant products ensuring increased conversions and reduced return rates.
Product Categorization and Tagging
Addressing inaccurate and inconsistent product descriptions, we help you build a robust product or service taxonomy. Shaip’s trained annotators categorize every product using different parameters, ensuring accurate product placement and descriptions. We also create customer-centric customized product taxonomies to create a friendly shopping experience.
Improving Search Algorithms
Going beyond the basic understanding of customer queries, we leverage human-in-the-loop annotation to train and improve your eCommerce data engine. The Shaip team analyzes real customer search queries to learn their behavior and refine the search engine’s understanding.
Personalization
Where generic product descriptions may miss the mark, our data annotation services go beyond the generic product attributes, empowering your recommendation engine to show products that customers desire and are more likely to buy. We help you create a personalized shopping journey, increasing customer trust and brand loyalty.
Image and Video Search
Shoppers today increasingly rely on visual cues to know more about the product they wish to buy. Shaip’s data annotation solutions go beyond basic product image labeling. We tag every image with the requisite color, material, style, and product set to give a clear idea about the product, easing their decision-making.
Voice Search Optimization
To give your customers a seamless voice shopping experience, our data annotation techniques empower your eCommerce engines’s voice search capabilities. We annotate the products with the requisite synonyms and mispronunciations and include a natural conversation style, enabling your platform to understand the language nuances of voice searches.
Benefits of AI-Powered Search
AI-powered search interprets the customer’s intent to know them better and deliver accurate results. Through AI, we help eCommerce businesses improve accuracy and search relevance through language processing models and deep learning techniques.
Better Shopping Experience
AI-powered search authenticated by our data annotation services provides a smooth and efficient shopping experience for the customers as they can easily find what they desire through natural language queries. We create a frictionless and smooth shopping experience through intuitive navigation and reduced search time.
Increased Conversions
Shaip data annotation improves the recommendation search engine’s understanding of the user intent. As a result, the most relevant products or services pop at the top spots, increasing the number of browsing and buying transactions. We help you optimize the search results’ ROI through high-impact marketing strategies built on authentic data.
Enhanced Navigation
Move above the confused website navigation, which leaves customers frustrated to leverage the power of AI and create a user-friendly website with a smart architecture. Analyze customer behavior product attributes and design clear and logical navigation, streamlining the customer’s interaction with your eCommerce website.
Better Understanding Of Customer Needs
Shaip annotation services help you analyze customer search queries, their browsing behavior, and purchase history to better understand them while uncovering valuable insights. Use this information to identify popular search terms and browsing patterns for specific products to build a customer-centric approach and tailor product offerings.
Increased Customer Retention
Personalizing a customer’s shopping experience means you can provide relevant product recommendations, which helps build trust and encourages repeat purchases. Use customer insights to personalize shopping experiences, increasing customer lifetime value and turning customers into business advocates.
Reasons to choose Shaip as your Trustworthy AI Data Collection Partner
People
Dedicated and trained teams:
- 30,000+ collaborators for Data Creation, Labeling & QA
- Credentialed Project Management Team
- Experienced Product Development Team
- Talent Pool Sourcing & Onboarding Team
Process
Highest process efficiency is assured with:
- Robust 6 Sigma Stage-Gate Process
- A dedicated team of 6 Sigma black belts – Key process owners & Quality compliance
- Continuous Improvement & Feedback Loop
Platform
The patented platform offers benefits:
- Web-based end-to-end platform
- Impeccable Quality
- Faster TAT
- Seamless Delivery
People
Dedicated and trained teams:
- 30,000+ collaborators for Data Creation, Labeling & QA
- Credentialed Project Management Team
- Experienced Product Development Team
- Talent Pool Sourcing & Onboarding Team
Process
Highest process efficiency is assured with:
- Robust 6 Sigma Stage-Gate Process
- A dedicated team of 6 Sigma black belts – Key process owners & Quality compliance
- Continuous Improvement & Feedback Loop
Platform
The patented platform offers benefits:
- Web-based end-to-end platform
- Impeccable Quality
- Faster TAT
- Seamless Delivery
Why Shaip?
Managed workforce for complete control, reliability & productivity
A powerful platform that supports different types of annotations
Minimum 95% accuracy ensured for superior quality
Global projects across 60+ countries
Enterprise-grade SLAs
Best-in-class real-life driving data sets
Tell us how we can help with your next AI initiative.
